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Showing posts from 2017

Social Media - Boon or Bane for stars?

Thanks to social media stars today are almost everywhere with you across Facebook,Twitter, Instagram et al. Although social media has made starts more accessible to their fans it has also robbed stars of the aura and mystery they had in the earlier days. Lets look at the positives first. Social Media helps stars in many ways right from clearing air about any controversies, airing their views instantly on relevant issues, replying to their fans 1 on 1 and most importantly lets the fans know who and how they are as a person. For long star images have been at the mercy of tabloids many of them just reporting false and juicy stories to boost their sales and fans had no idea if these were true. Although it didnt' affect their stardom all the times as the fans still flocked to theatres to watch them in spite of a bad PR. Although television existed by the time they would air your views damage of a bad PR would already had been done. Also, many times television would add more fuel